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Analia Cervini

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Analia Cervini

Researcher, consultant, design director and leader of design and innovation projects, alternating her activity between public management, academic work and the private sector. She specializes in design and innovation projects focused on building future scenarios.  

She is currently Operations Manager of Creative Industries of the City of Buenos Aires. She is a member of the Scientific Design Research Council of the Universidad del Bio-Bio, Chile. She is an international speaker on the topics of Design, Innovation and Creative Economy. She is a postgraduate professor at the University of Buenos Aires.  

She is a guest lecturer at different universities in Mexico, Colombia, Chile and Ecuador. She is the author of 11 publications that disseminate her expertise, among them the Collection of 8 volumes “Design and Innovation for SME and Entrepreneurs” published by the magazine PYMEs of the Clarín newspaper.  

She is currently a member of the jury at the following competitions: "Sello de Buen Diseño", "Incubate", "Premio Estrella del Sur" of the Argentinian Packaging Institute, “Concurso de Fibras Naturales, Neuquén” and the Concurso DomusLab al Diseño y la Innovación. She's a PhD student at FADU. Her research focuses on the study of Design and Innovation Laboratories and disruptive creative processes. Based in Italy, she worked as a researcher at Philips Design Milan and the Interaction Design Institute of Ivrea, design and innovation centers where her daily task was to research and design futures endowed with aesthetic, social, economic, environmental and cultural value and sense. 

She was responsible for the creation and coordination of the Metropolitan Institute of Design and Innovation within the Metropolitan Design Center. She was in charge of the project of a Design District for the City of Buenos Aires. As associate director of the consulting firm Total Tool, she has directed numerous projects for the strategic incorporation of design and innovation in companies. She is an industrial designer graduated from the University of Buenos Aires. 

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